Good Bug, Better Bug Ad in Allergic Living Magazine

I was hired to create an ad that would be appropriate for a national magazine called Allergic Living. This magazine caters to those living with food allergies, environmental allergies, celiac disease and gluten sensitivity. Allergic Living is a quarterly magazine and the ad would run all year so it needed to be more of a general ad and not too specific. This campaign led to collateral web ads that are run on